Japanese Food Culture Association
A California Non Profit Organization
Free Entry!
People of ALL ages are welcome!
Come try the tasting SAMPLES!
(Limited Supply)
2022
February 24th~27th
11:00am to 8:00pm
934 3rd Ave, Brooklyn, NY 11232
(347) 584-4579
Fish Cakes / Croquettes
Fish Cakes with Octopus
This product made with Octopus can be easily heated in hot water or in a microwave oven. It is also recommended as an ingredient for soups, noodles, oden, simmered dishes, and hot pots. How about a taste of Hokkaido in your home?
Fish Cakes with Scallop
This product made with Scallop can be easily heated in hot water or in a microwave oven. It is also recommended as an ingredient for soups, noodles, oden, simmered dishes, and hot pots. How about a taste of Hokkaido in your home?
Croquettes with Crab Meat & Onions
White fish, crab, and onions are kneaded together and finished with crispy breadcrumbs. The founder of the company invented this dish, and we have restored the flavor that has been loved for centuries.
Squid Sashimi / Organic Rice
Frozen Squid Sashimi
Our company Seishin frozen product is three mins by car from Ishinomaki fish market. So we offered really fresh seafood such as Japanese flying squid (Cut squid) from Miyagi, Japan. This Japanese flying squid (Cut squid) is easy to eat. You can eat with rice or as an appetizer. Simply defrost and enjoy.
Produced by: SEISHIN FROZEN PRODUCT CO., LTD.
Organic Sasanishiki Rice
This is an organic Japanese rice “Sasanishiki” cultivated by us. The characteristic of Sasanishiki has a light texture with less stickiness, in contrast to the sticky rice Koshihikari. It does not assert itself and enhances the taste of side dishes. Therefore, the light texture is popular as the best sushi rice, and 90% of sushi restaurants in Miyagi prefecture use this less sticky rice Sasanishiki.
Furthermore, in recent years, Sasanishiki does not contain a lot of amylopectins, so it seems that it is needed by customers with allergies. Amylopectin is abundant in other chewy rice. Sasanishiki is also popular as a supporting role in Japanese food culture.
Produced by: DENDEN MUSHI
Koji Miso / Amazake
Amazake
Hot Amazake warms your body and cold Amazake helps prevent heat strokes.
Try our sweetness which is not from sugar but from the fermentation of 100 years of traditional Koji rice malt flavor and its culture.
Yuzu Amazake
Yuzu Amazake tastes fresh and sour from Yuzu, so it is great to drink Yuzu Amazake in the summer. The refreshing taste of Yuzu will help cool you off. Enjoy Yuzu aroma and flavor!
Matcha Amazake
Matcha Amazake uses real Matcha made in Shizuoka which is known for producing Green Tea. The strong Matcha aroma goes well with Amazake. Enjoy Japanese flavors!
Horaiya’s Amazake is a fermented rice drink that is popular in Japan for its health and beauty benefits. Its refreshing sweetness is unlike other amazake, receiving popularity as “amazake that is easy to drink.”
Alcohol Free / No added sugar / Amino Acid, Vitamin B and Folic Acid
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Fuwatto Koji Miso
This white miso using Horaiya’s koji is NOT just salty but sweet with rich umami from fermentation. Enjoy miso soup or as a dip for various foods such as grilled fish, yakitori skewers, etc.
100 Year Densho Miso
This is Horaiya’s #1 best selling miso. Flavorful and Aromatic. No Additives.
Miso with rich umami from thorough fermentation.
Gluten Free / Vegan / Kosher / Non-GMO Soybeans
Ramen
Hakata Tonkotsu Ramen ３ serving (Meat Free)
Hakata Tonkotsu Ramen is the one of 3 kinds of famous ramen in Japan. Thin dry noodle is dried and aged with low temperature 48 hours that is not fried with oil. This mellow Tonkotsu Ramen have fragrance of shoyu and garlic with the coating of rich taste oil.
Kitakata Soy Sauce Ramen ３ serving (Meat Free)
Kitakata Ramen is the one of 3 kinds of famous ramen in Japan. Medium-thin curly noodle dried and aged with low temperature 48 hours that is not fried with oil. Its characters are cleary fresh delicious taste soy sauce soup and thick sticky noodle.
Kitakata Spicy Umakara Ramen ３ serving (Meat Free)
Kitakata Ramen is the one of 3 kinds of famous ramen in Japan. Medium-thin curly noodle dried and aged with low temperature 48 hours that is not fried with oil. Its characters are authentic spicy "Umakara" flacvor and thick sticky noodle.
Salt Pickled Sakura Cherry Blossoms
Enjoy the flavor of authentic cherry blossoms, all year around and wherever you are.
Our Sakura cherry blossoms are preserved in salt and ume plum vinegar after harvesting, so they retain their natural pink color and last for a long time. We carefully handle each individual flower so that they keep their shape and beautiful petals. The flowers are edible and have a strong, natural pink color that looks beautiful as decoration on your pastries!
Traditionally, pickled sakura is used to make Sakura tea during celebration, such as wedings. Now, Sakura has found its way into many more Japanese and Western recipes; from Sakura onigiri to Sakura cookies, ice cream, cocktails and cake!
Our pickled Sakura can be used for decoration, but as they also retain the flavor and scent of real sakura, they will also help flavor your dish or dessert! Before packaging we inspect every single flower and remove any imperfections, so that you are able to use each and every flower in the pack!.
Sake
Blue Megumi (Junmai Ginjo 720ml/300ml)
The Blue bottle highlights the sweetness and purity of the rice. This is a deep, dignified sake that lives up to its status as the signature bottle of Izumibashi. This sake is well balanced from the first taste to the last sip. When cold, it invigorates. When warmed, its delicate sweetness becomes more prominent.
Black Dragonfly (Kimoto Junmai 2 yr aged 720ml/300ml)
This Kimoto Ginjo has a rich body, well-balanced acidity, and strong umami flavor. Umami is the aftertaste, which is a balanced richness from both bitterness and sweetness, and a smooth acidity, Yogurt and sour cream flavors can be detected in the long, lingering finish.
Red Label Megumi (Junmai Genshu 720ml/300ml)
Red Label has a mellow taste that is similar to "cotton candy that's slightly sweet." The orthonasal has a subtle scent of agarwood. The palate is thick and pleasant. The retronasal has a fullness that is reminiscent of tamari and mirin. The attack has a mild aroma and flavor, unlike most other raw sake.
Black Dragonfly
Blue Megumi
Jelly / Pickled Plum
A fresh jelly made from seasonal fruits grown in Kanagawa Prefecture and in Japan.
In 2013, we founded Nature Co., Ltd., a company that sells processed products mainly made of fruits.
Yuzu Jelly 170g
Room temperature, cool and dark place (refrigeration is recommended)
Shonan Gold Jelly 170g
Room temperature in a cool, dark place (refrigeration is recommended)
Additive-free Pickled Plum with Shiso
Since this product has less sodium than the usual pickled plums, it is suited to those who are not good at pickled plums' original intense salty and sour flavor. In addition, while other less sodium pickled plums are added additives for preservation purposes more often than not, our product is additive-free.
Plums used for the product are from Kishu, one of the most famous plum-growing regions in Japan.
Additive-free Honey Pickled Plum
This Honey Pickled Plum tastes like sweets because of the excellent harmony of honey, sugar, and vinegar. Because of its mild and sweet taste, it is suited to those who try pickled plum for the first time. Plums used for the product are from Kishu, one of the most famous plum-growing regions in Japan.
Non-alcoholic Rice Wines
Rice wine non-alcoholic sangria ( White )
While sangria in Spain is made with "wine" and fruits, this product is made with a drink made from fermented rice and fruits. Though the flavor and tastes resemble liquor, it is non-alcoholic. Please enjoy the excellent harmony of Chardonnay grapes and apples.
Rice wine non-alcoholic sangria ( Rose )
While sangria in Spain is made with "wine" and fruits, this product is made with a drink made from fermented rice and fruits. Though the flavor and tastes resemble liquor, it is non-alcoholic. Please enjoy the rich flavor of Concord grapes and three other grapes.
Our product, non-alcoholic sangria, is made with fermented rice, fruits, and vinegar, based on our original recipe. They are suited for gifts and parties and loved by a wide range of people, including those who cannot drink like children and the pregnant.
GUNMA
Raw Udon / Ramen
Raw Udon
Introducing the traditional Negishi style real nama udon. We diligently follow the same methods of our founders in selecting ingredients and manufacturing, in order to extract the true essence of wheat. We blend the most similar ingredients to the outer and inner parts of the wheat, along with Gunma’ s pure water, gently and slowly kneading, and allowing the noodles to rest, to create the “old world” Negishi Udon noodles.
Why “Hon-Nama (Raw Udon)” is delicious.
1. The flavor of each ingredient is fresh and vibrant.
2. The springy texture that remains even after boiling. These are raw noodles, so the ingredients used are only the best.
(The ingredients used in frozen noodles are to a certain extent fixed).
3. The deliciousness of freshly cooked noodles.
(This is the same service a handmade noodle shop could offer.)
Ramen
These noodles capture the spirit of “Imasuke,” which brings out the power and flavor of their base ingredients. Be sure to try them!One company, one technical certification.Industrial-grade Chinese noodles made for restaurants and other professionals. We manufacture our product to match your needs (amount, ingredients, etc.).
You can cook easily with a microwave oven. It is a ramen that you can eat delicious quickly.
Fluffy rice chiffon cake
A moist, fluffy rice chiffon cake that makes the best use of our rice flour and eggs from Fukui Prefecture. Enjoy this gentle, relaxing texture that melts in your mouth. The matcha flavor, which is made with Yame matcha and has a rich aroma, is bright in color, and has a pleasant texture of sweetened azuki beans. Tha roasted green tea flavor is made with famous brand tea. Umami and gragrance of roasted green tea are trapped in a fine chiffon dough to create a gentle sweetness. All chiffon cakes are certified with GFCO.
Miso / Tamari(soy sauce)
Mui-shizen (Solid Miso)
Naturally fermented and matured in a giant wooden barrel(3mhigh &wide) for over 18 months. Unpasteurized, nonGMO,glutenfree, vegan, no sugar, and no artificial additives added. Convenient for makingmiso soup,marinadeand spreadas it is paste.
Toyota Masuzuka (Original)
Naturally fermented and matured in a giant wooden barrel(3mhigh &wide) for over 18 months. Unpasteurized, nonGMO,wheatfree, vegan, no sugar, and no artificial additives added. Using the finest soybean from Aichi prefecture only.
Hon Tamari
Madenaturally on thetop of miso during the agingprocess that takes over 18 months. Very limited edition as it is only available about3~5liter out of 1 ton of miso. Extremely thick texture,unlike regular soy sauce. Thisfull of umami natural sauce offers you an exceptional experience by upgrading your dishes in terms of flavor and taste. Verysmall(1/3~1/4)amount neededin usagecompareswith normal soy sauce.
Wooden barrel aged miso
Main ingredient is miso that aged for over 18 months in a cedar barrel using soybean from Aichi prefecture only. Satisfactory volume of garnish (spring onion, fried tofu, seaweed –freeze dried) that also good as an alternative meal. No MSG, No GMOs in ingredients.
Miso Solid, Powder, Paste
Hatcho Miso (Solid)
Hatcho Miso is made from only soybeans and salt, prepared in a large wooden vat, piled up like a mountain with natural river stones by the hands of craftsmen as weights, and then naturally brewed and matured for two summers and two winters (over two years) in the climate of Hatcho Town (formerly Hatcho Village) in Aichi, Japan. The taste is characterized by a rich, concentrated flavor of soybeans, a little sourness, and an astringent taste.
Miso Powder
Our popular miso powder is now available in individual packages! Just sprinkle it on a variety of dishes. Hatcho Miso Powder is a powdered form of Hatcho miso made from Mikawa-grown soybeans. The individual packages are easy to use and convenient to carry around. Mix it into curry, sprinkle it on vanilla ice cream, and arrange it however you like! Recommended for small trial use.
Contents: 2g x 10 sachets
Miso-dare (Paste)
The traditional taste of Hatcho miso is used in this Japanese style seasoning. With just one idea, you can easily enjoy delicious dishes.
TERIYAKI FISH
TERIYAKI-FISH Jerky Sanma
Black Pepper Flavor
Made from domestically grown ingredients, no preservatives, no coloring, and no chemical seasonings. It is a wet and soft jerky-style stew of Japanese and Western flavors, accented with black pepper.
TERIYAKI-FISH Jerky Iwashi
Sansho flavor
Using the "sweet-and-spicy" method that enhances the taste of Japanese food, sardines are seasoned and accented with sansho, a spice that is representative of Japan. Mar. 8, 2021debut!
Mochi
Chigiri Kusa-mochi
Fragrant yomogi (mugwort) and black sesame are kneaded into a bite-sized sticky rice cake dough. The petite texture of the black sesame seeds and the glutinous texture of the dough are a perfect match.
Mikan-mochi
A bite-sized chunky rice cake with mandarin orange juice and iyokan peel kneaded into it.
The sweetness of the mandarin orange and the sourness of the iyokan are a perfect match.
Lemon-mochi
Lemons from the Seto Inland Sea are used.
The crunchy texture of the lemon rind adds an accent to the soft rice cake.
Each rice cake is individually wrapped.
Kaki-mochi
This product contains persimmons from Ehime prefecture. It is sweet like dried persimmon. Dried persimmon is Japanese traditional sweets. The individual packaging makes them easier to be carried; hand-portable confections.
Raw Udon / Ramen
Raw Udon
Introducing the traditional Negishi style real nama udon. We diligently follow the same methods of our founders in selecting ingredients and manufacturing, in order to extract the true essence of wheat. We blend the most similar ingredients to the outer and inner parts of the wheat, along with Gunma’ s pure water, gently and slowly kneading, and allowing the noodles to rest, to create the “old world” Negishi Udon noodles.
Why “Hon-Nama (Raw Udon)” is delicious.
1. The flavor of each ingredient is fresh and vibrant.
2. The springy texture that remains even after boiling. These are raw noodles, so the ingredients used are only the best.
(The ingredients used in frozen noodles are to a certain extent fixed).
3. The deliciousness of freshly cooked noodles.
(This is the same service a handmade noodle shop could offer.)
Ramen
These noodles capture the spirit of “Imasuke,” which brings out the power and flavor of their base ingredients. Be sure to try them!One company, one technical certification.Industrial-grade Chinese noodles made for restaurants and other professionals. We manufacture our product to match your needs (amount, ingredients, etc.).
You can cook easily with a microwave oven. It is a ramen that you can eat delicious quickly.
VEGGIE TOFU NUGGETS
Veggie Tofu Nuggets – Edamame (Green Soybeans) & Renkon (Japanese Lotus Root)
It is a traditional Japanese health food made from tofu and soy milk.
It is recommended for vegetarians and health-conscious people because it is meat-free, gluten-free and No-MSG.
Thaw and fry, deep fry, bake, and serve with your favorite sauce. Thaw and fry, deep fry, bake, and serve with your favorite sauce or cook frozen in your favorite broth for 10 minutes.
Habutae Tofu
Established in 1923, Habutae Tofu has been one of the top tofu companies producing and selling soy products for nearly a century in Japan. Habutae Tofu is cultivated by a long history in food culture here in Ishikawa, Japan. Apart from tofu we also make more than 300 different types of foods with some made from soy beans and gluten-free ingredients. What we believe most important are trust from customers as well as making a great product that will not have any adverse effects on the environment.
Golden Roasted Tea
【Beyond matcha!? Its name is “Bowcha”.】
Speaking of tea, only leaves were used and the stems were thrown away in 1902. Shinpei Hayashiya, who ran a teahouse in Kanazawa,
Japan, developed a tea called Bowcha that uses stems. Since then, Bowcha has been loved by people in the ancient city, Kanazawa. In
Japan, it is booming as it is incorporated into famous cafe chains. Our brand name is "Kanabowcha SHUN". With an unprecedented
roasting method, it has a rich aroma and a refreshing taste with little bitterness. In addition, "SHUN" is kind to the environment
and health and it is certified by Rainforest Alliance and JAS（Japanese Agricultural Standards）. It has low caffeine, therefore
this could be drunk anytime of the day. It is also good for arranging such as Frappuccino and tea soda. There is no doubt that it
will become popular
Fluffy rice chiffon cake
A moist, fluffy rice chiffon cake that makes the best use of our rice flour and eggs from Fukui Prefecture. Enjoy this gentle, relaxing texture that melts in your mouth. The matcha flavor, which is made with Yame matcha and has a rich aroma, is bright in color, and has a pleasant texture of sweetened azuki beans. Tha roasted green tea flavor is made with famous brand tea. Umami and gragrance of roasted green tea are trapped in a fine chiffon dough to create a gentle sweetness. All chiffon cakes are certified with GFCO.
Premium Pickled Plum / Jam
Premium Pickled Plum – “Kino-Nagomi”
Utilizing high quality plums branded “Nankobai(Nanko-ume)” only harvested in Wakayama Prefecture. This product is lightly salted with brick honey having a refreshing sourness and gentle sweetness.
Premium Pickled Plum – “Kiwami”
Utilizing high quality plums branded “Nankobai (or Nanko-ume)” only harvested in Wakayama Prefecture. This product is lightly salted without using amino acid seasoning nor honey.
Premium Pickled Plum - Paste
Utilizing high quality plums branded “Nankobai (or Nanko-ume)” only harvested in Wakayama Prefecture. This product is pickled with salt only and made into a paste. No extra seasonings and additives are used. Each cup contains about 200g of pickled plums.
Sweet Plum Jam
A delicious plum jam made by adding sugar and honey to the juice of fully ripened Nankobai(Nanko-ume) plums harvested in Wakayama Prefecture. It is a naturally flavored ume jam with a gentle sourness that is just right.
Miso / Tamari(soy sauce)
Mui-shizen (Solid Miso)
Naturally fermented and matured in a giant wooden barrel(3mhigh &wide) for over 18 months. Unpasteurized, nonGMO,glutenfree, vegan, no sugar, and no artificial additives added. Convenient for makingmiso soup,marinadeand spreadas it is paste.
Toyota Masuzuka (Original)
Naturally fermented and matured in a giant wooden barrel(3mhigh &wide) for over 18 months. Unpasteurized, nonGMO,wheatfree, vegan, no sugar, and no artificial additives added. Using the finest soybean from Aichi prefecture only.
Hon Tamari
Madenaturally on thetop of miso during the agingprocess that takes over 18 months. Very limited edition as it is only available about3~5liter out of 1 ton of miso. Extremely thick texture,unlike regular soy sauce. Thisfull of umami natural sauce offers you an exceptional experience by upgrading your dishes in terms of flavor and taste. Verysmall(1/3~1/4)amount neededin usagecompareswith normal soy sauce.
Wooden barrel aged miso
Main ingredient is miso that aged for over 18 months in a cedar barrel using soybean from Aichi prefecture only. Satisfactory volume of garnish (spring onion, fried tofu, seaweed –freeze dried) that also good as an alternative meal. No MSG, No GMOs in ingredients.
Miso Solid, Powder, Paste
Hatcho Miso (Solid)
Hatcho Miso is made from only soybeans and salt, prepared in a large wooden vat, piled up like a mountain with natural river stones by the hands of craftsmen as weights, and then naturally brewed and matured for two summers and two winters (over two years) in the climate of Hatcho Town (formerly Hatcho Village) in Aichi, Japan. The taste is characterized by a rich, concentrated flavor of soybeans, a little sourness, and an astringent taste.
Miso Powder
Our popular miso powder is now available in individual packages! Just sprinkle it on a variety of dishes. Hatcho Miso Powder is a powdered form of Hatcho miso made from Mikawa-grown soybeans. The individual packages are easy to use and convenient to carry around. Mix it into curry, sprinkle it on vanilla ice cream, and arrange it however you like! Recommended for small trial use.
Contents: 2g x 10 sachets
Miso-dare (Paste)
The traditional taste of Hatcho miso is used in this Japanese style seasoning. With just one idea, you can easily enjoy delicious dishes.
TERIYAKI FISH
TERIYAKI-FISH Jerky Sanma
Black Pepper Flavor
Made from domestically grown ingredients, no preservatives, no coloring, and no chemical seasonings. It is a wet and soft jerky-style stew of Japanese and Western flavors, accented with black pepper.
TERIYAKI-FISH Jerky Iwashi
Sansho flavor
Using the "sweet-and-spicy" method that enhances the taste of Japanese food, sardines are seasoned and accented with sansho, a spice that is representative of Japan. Mar. 8, 2021debut!
Mochi
Chigiri Kusa-mochi
Fragrant yomogi (mugwort) and black sesame are kneaded into a bite-sized sticky rice cake dough. The petite texture of the black sesame seeds and the glutinous texture of the dough are a perfect match.
Mikan-mochi
A bite-sized chunky rice cake with mandarin orange juice and iyokan peel kneaded into it.
The sweetness of the mandarin orange and the sourness of the iyokan are a perfect match.
Lemon-mochi
Lemons from the Seto Inland Sea are used.
The crunchy texture of the lemon rind adds an accent to the soft rice cake.
Each rice cake is individually wrapped.
Kaki-mochi
This product contains persimmons from Ehime prefecture. It is sweet like dried persimmon. Dried persimmon is Japanese traditional sweets. The individual packaging makes them easier to be carried; hand-portable confections.
Pancake mix / Soy Latte / Organic Tea
Matcha Pancake MIX
This is a pancake mix made by selected Uji green tea. You can make authentic green tea pancake just by combing egg and milk. Only Japanese tea manufacture can produce this pancake mix with good quality and amount.
You can use this cake mix made with high-grade matcha not only for making pancakes but also muffins, scones, waffles and a whole range of sweet baked foods.
Matcha SOY Latte
Soy milk instead of dairy milk is used for this matcha latte drink. It allows you to easily enjoy cafe-type flavor at home.
Organic Sencha
Organic Sencha is only plant-based compost, such as wood waste, grass waste, and okara made from soybeans (non-genetically modified) from Shimane Prefecture, is used to promote fermentation with indigenous bacteria in the tea fields. This tea is grown by eating so-called "Shimane meal". It has a simple, somewhat nostalgic taste.
Organic Houjicha
This organic hojicha is carefully cultivated. Because it is left to nature to grow, it is difficult to maintain a stable quantity and quality, making it very valuable. It is low in caffeine and can be drunk by people of all ages.
Green Tea / Matcha Honey / Late
YAME Green Tea
We have been producing teas focusing on the ingredients since our establishment to tell how tasty the Yame tea and Japanese teas are. We work with tea growers from its cultivation to manufacture. We will keep develop items suitable for lifestyles to hear more “Tasty!” from our customer with craftsmanship.
We are Japanese tea manufacture mainly handle YAME tea including other teas from Kyushu area, since 1936. We produce products using fine ingredients such as Sencha and Gyokuro pursuing best balanced blend with suitable heat for each ingredients. We produce many kinds of teas suitable for diversified lifestyles, we offer loose tea, tea-bag, instant or powdered tea. We use safe tea leaves from Kyushu area cherishing each characteristic for the ingredients to make our products. Meet with your favorite Japanese tea here!
SUGIMOTO
100% PREMIUM
FOREST-GROWN SHIITAKE
Shiitake
Forest-grown Japanese Dried Shiitake DONKO 70g
Donko is smaller but thicker than Koshin (see below). Donko is harvested earlier, before budding, and are 25-42mm. Donko can be used whole
in bite-sized pieces without cutting. Many dishes taste better with thick and meaty Donko Shiitake with a dome-shaped cap. See our "attached" recipes on how to best use Donko for both Western & Asian cooking.
Our Forest Grown Shiitake is the best tasting and most powerful Umami Booster. Our Shiitake has the most natural Vitamin D, 6880 IU / 100g. Our drying and packing process preserves quality and taste, guaranteeing <9% moisture content (the average is around 12%+).
Forest-grown Japanese Dried Shiitake KOSHIN 70g
Koshin is larger but thinner than Donko (see above). Harvested later than Donko, after the cap of the Shiitake blooms into a larger umbrella at 42-75mm. Requiring less time to rehydrate and simpler to use in various cuts, many consider Koshin easier and quicker to use. Please see the "attached" recipes to see how to best use Koshin for both Western & Asian cooking.
Our Forest Grown Shiitake is the best tasting and most powerful Umami Booster. Our Shiitake has the most natural Vitamin D, 6880 IU / 100g. Our drying and packing process preserves quality and taste, guaranteeing <9% moisture content (the average is around 12%+).
